You have not yet added any article to your bookmarks!
Join 10k+ people to get notified about new posts, news and tips.
Do not worry we don't spam!
Post by : Badri Ariffin
The team at CAB Sports and DXB LIVE, responsible for the upcoming Apex Games, has unveiled a significant partnership with Technogym as the event approaches its debut on June 6 at the Dubai World Trade Centre.
As part of this collaboration, Technogym will be recognized as the Official Technical and Performance Partner, supplying all necessary competition equipment and enhancing the overall athlete experience throughout the event.
Apex Games represents a unique fitness competition born in the UAE, merging running with functional fitness challenges. It will consist of four running stages paired with fitness stations to assess athletes' endurance, strength, speed, and holistic athletic performance.
The event will feature categories for individuals, doubles, and teams, welcoming both elite athletes and fitness enthusiasts of various skill levels.
Organizers noted that the event has garnered substantial community support through activities at Apex Fitness Test (AFT) Gym, along with several fitness-centered initiatives recently launched in Dubai.
According to the organizers, the professional and solo categories are already fully booked, and over 1,200 participants have signed up with nearly two weeks remaining before the big day.
Following the June launch, the organizers aim to broaden the Apex Games' reach with four additional events throughout the region as part of a long-term growth vision.
Nick Cartwright, CEO of CAP Sports, emphasized the objective of establishing a world-class sporting brand from the UAE that caters to both elite athletes and everyday fitness lovers. He believes the partnership with Technogym will enhance the overall athlete experience.
Michel Mourou, Managing Director of Technogym UAE, expressed enthusiasm in supporting a competition that promotes health, performance, and community involvement, highlighting Dubai's emerging status as a premier location for sports and fitness events.
Khaled Al Hammadi, Executive Vice President of DXB LIVE, reaffirmed the organization's dedication to facilitating innovative sports events that encourage active lifestyles and reinforce Dubai's reputation in the international events arena.
Lamborghini Catches Fire on Singapore's ECP, Causing Heavy Traffic
A Lamborghini caught fire on Singapore's ECP, causing heavy traffic and bus delays. No injuries were
Bangkok Airport Duty-Free Area Flooded by Pipe Burst
A burst water pipe flooded the duty-free shopping area at Bangkok's Suvarnabhumi Airport on July 16,
Nine Monks Killed in Thailand Pickup Truck Tragedy
An 11-year-old boy driving a pickup truck crashed into monks during a pilgrimage in northeastern Tha
Anwar Congratulates Xi on CPC's 105th Anniversary
Malaysia reaffirms strong ties with China as PM Anwar Ibrahim sends a congratulatory letter to Presi
Thai Agriculture Team Reviews 2026 Farm Development Plans
Agriculture Ministry officials inspected livestock and organic rice projects in Nakhon Sawan to moni
Thailand, Canada Boost Ties in PM-Level Phone Talks
Thailand and Canada agreed to strengthen trade, security, OECD cooperation and ASEAN-Canada FTA talk
